In our digital age developments in technology have taken the mobile gaming industry by storm. Innovative genre merging has forged a new gaming path and mobile gaming audience. The blending of multiple gameplay styles into one mobile game, while not a new concept, seems to be a winning combination with gamers. Join us as we explore the original genre mashing games that are transforming the mobile gaming industry and player engagement.
Game & Game
Gardenscapes
Created by Russian game developer Playrix, Gardenscapes is one of the most iconic genre hybrid games of recent. Gardenscapes interweaves Builder and Match-3, two of their audience’s core gaming loves. Igor Elovikov, Creative Director of Playrix, stated: “Combining design choices from different genres is a great way to stand out in an established and crowded mobile market.” Elovikov continues, “We saw the opportunity and enriched the traditional Match-3 formula with great storytelling.” Gardenscapes’ innovative and genre blending mobile game makes it one of the best.
Rodeo Stampede
Created by Australian developer Featherweight and their publisher Yodo1, Rodeo Stampede’s success comes from the game’s modern layering of a builder and collector metagame atop a traditional endless runner. This merging has a global appeal, increases replayability and leads to long-term player retention, no wonder Rodeo Stampede has a user trajectory of over 95 million.
Dylan Bevis, co-founder of Featherweight, states: “Genre mashing is a great way to inject very tangible points of difference between your game and others in that same genre.” So, saddle up and hold tight to bucking beasts as you wrestle with lions, tigers and bears. And when the stampede is over, begin to fill the zoo with your four-legged friends.
Game & Music
Beat Fever
Sing and dance your heart out to the biggest hits in the world from global superstars Sia, Zayn Malik, Pitbull and many more with Beat Fever. Choose your difficulty level, which ranges from Easy to Extreme, and find the rhythm with your fingertips. Mastering this music game means you can collect music monsters after completing cool challenges.
WRKSHP’s Beat Fever merges mobile gaming with a music distribution social channel. In-game live in-syncs and real-life music festivals means a blurring between the real and virtual gaming world. Charles Ju, CTO & co-founder of WRKSHP, stated: “Music is a universal language that connects us all… We want to allow music fans to interact with music! We felt mobile music gaming needed to be revolutionized for our generation.” Now, music and gaming is one of the most innovative hybrid genres.
Game & Entertainment
Design Home
Design Home is a fun game for all budding home decor connoisseurs that allow you to become an interior decorator, with daily Design Challenges sharpen your decorating skills. Decorating using integrated high-end brands gives this game a unique and realistic edge.
Design Home’s game developer, Crowdstar (a Glu Mobile studio), produced a canvas for design and creativity which gives users a positive win-win interior design game where challenges reward players with happiness, positivity, and confidence. The blending of gaming with real life experience through entertainment makes Design Home a success with all players.
Rivers Casino
With Rivers Casino the fun and entertainment never ends, and with their free-to-download-and-play casino app, you can get an authentic, adrenaline-pumping, casino experience right from your smartphone. Rivers Casino is an innovative casino game available on Android or iOS that brings the excitement of a real casino to your fingertips.
The genre merging of Rivers Casino Play4Fun games, which includes classics like Invaders from the Planet Moolah!, Alice & Mad Tea Party, and Jungle Wild. Combined with the authentic casino experience, makes it a favorite with mobile gamers. Perfect your skills and enjoy promotions including free entertainment on Thursdays and Fridays.
Mobile gaming is continuously evolving and taking ahold of new genres and platforms. Whether it’s the combination of two gaming styles, entertainment and gaming, or music and gaming. The blending of genres within the industry is adding a new dimension, one which favors innovation and leads to stronger player engagement.
