Leveraging Social Media for Fun and Profit in the Sports Business

Sports management is full of many challenging responsibilities. Not only do you have to know the brand inside and out, but you also have to understand Digital Marketing and how you can use it to benefit the team you are representing.

In the infographic below, you will discover the influence that Instagram and Vine have in the sports business world and how you can utilize it for any type of venture. When used correctly, it’s a powerful tool to bring massive awareness to your product, brand, or service. Just look at these numbers!

Infographic by Adelphi University
Infographic by Adelphi University

I’ll be the first to admit that I’m not big into sports, but I still find the growing use of social media in the sports business fascinating. It’s not just sports either. The democrats used social media with expert precision running up to Obama’s first election, and they’ve been using it ever since.

As the world becomes and more connected, and as more and more people spend greater amounts of their time on mobile devices, I expect this trend to continue. It’s going to be an interesting decade in the marketing and advertising world!



Power & Money

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I work as a full time hair stylist but love writing about life. I hope to become a full time writer one day and spend all my time sharing my experience with you!

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