Which Brand Makes the Best Socks?

I realize that socks are hardly a glamorous topic, especially when we’re talking about fashion, but here’s the thing: they’re kind of important.

Maybe not as important as solving world poverty and colonizing Mars, but they’re right up there! After all, you’re probably on your feet a lot, and there’s nothing worse than buying socks only to have them fall apart after a few months.

So I’m going to save you a lot of trouble and, at the risk of sounding a little like a shill, say that I’ve found the best brand of socks. They’re called Darn Tough, and that’s because they’re… darn tough. I’ve been wearing the World Champion Micro Crew Ultralight socks for a while now, and I’m happy to report that my research was accurate, and that they really are worth the premium.

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I apologize for the close up shots of my blindingly white ankles, but I wanted to show off the knit of the socks. They’re made out of a mix of Merino Wool and other things (56% Merino Wool, 38% Nylon, 6% Lycra® Spandex,) and the seamless construction means that they feel fantastic on your feet. To borrow a phrase from the Merovingian, they’re like wiping your ass with silk.

I’ve been a big fan of Merino Wool for a while now. In fact, most of my clothes are made out of the stuff. Simply put, it’s one of those wonderful materials that stays cool in the summer, warm in the winter, wicks sweat away and… is anti-microbial. Pretty much perfect for socks, underwear, and just about any garment.

Why Am I Still Babbling About Socks?

Now, let me finish off by saying that yes, I realize these suckers are about $18 a pair. That’s a lot of money for socks, but I’m not ashamed to say that I just don’t care. I would much rather spend a bit more and get something that’s going to last “forever” than spend a bit less and buy the same thing over and over again because it keeps wearing out. I apply this to all my purchases, and so far it’s worked pretty damn well for me.

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If you’re interested in giving these guys a try, or any of the other Darn Tough socks, you can head over to their website and take a little look around. They carry an insane amount of styles, but they all seem to be made using the same great materials and construction. They don’t sell directly through the website, but many places stock them, such as Amazon.

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Chad

Chad is the co-founder of Unfinished Man, a leading men's lifestyle site. He provides straightforward advice on fashion, tech, and relationships based on his own experiences and product tests. Chad's relaxed flair makes him the site's accessible expert for savvy young professionals seeking trustworthy recommendations on living well.

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